February 2025 : Top 7 Pop-up Stores to Visit in Seoul
Here are the pop-up events for February 2025 in Seoul! I‘m especially excited to visit the KUROMI pop-up. Make sure to save the dates and check them out!
1. Joseph and Stacey & Hello kitty
- Shinsegae Gangnam (5F, 176, Sinbanpo-ro, Seocho-gu, Seoul)
- February 1 – February 13, 2025
The Joseph & Stacey X Hello Kitty ‘Have a good Hello Kitty’ Pop-up Store has opened at Shinsegae Gangnam Department Store. This pop-up features the Black Edition Hello Kitty, the Lucky Pleats Knit Bag, and the online-exclusive ‘Lucky Pleats Knit Small Starry Hello Kitty’. Additionally, a lucky draw event, tiered gift promotions, and a Hello Kitty 50th Anniversary Backpack + Bottle Pouch purchase event are taking place.
2. BOSE Life Styling Studio
- MUSINSA Terrace (3F, 104, Achasan-ro, Seongdong-gu, Seoul)
- February 2 – February 15, 2025
The BOSE Life Styling Studio Pop-up Store is now open! This pop-up offers a hands-on experience with BOSE’s innovative sound products, including the Ultra Open Earbuds, QC Ultra Headphones, and Smart Ultra Soundbar, across five themed zones. Visitors can also participate in the stamp tour, SNS event, and initial consonant quiz for a chance to win exciting prizes, with a free Americano from Coffee Lusso available for all attendees.
3. Hozumi Fortune House
- Object Seogyo Branch (B1, 13, Wausan-ro 35-gil, Mapo-gu, Seoul)
- January 14 – February 17, 2025
The Hozumi Fortune House Pop-up Store has opened in Hongdae! This pop-up features Seiho’s new products, a special edition of the snack series, and limited items, along with a wide range of living, clothing, stationery, and cute dolls. Additionally, there are discounts on t-shirts and sweatshirts, Instagram events, and purchase giveaways, so don’t miss out!
4. Kuromi X CASETiFY
- CASETiFY Dosan Flagship Store (67, Apgujeong-ro 46-gil, Gangnam-gu, Seoul)
- – March 30, 2025
The Kuromi spaceship has landed in Apgujeong! With the new CASETiFY Dosan Limited Collection, the Kuromi Galaxy Headquarters has appeared. Celebrate the captivating meeting of Kuromi and CASETiFY in a brand-new atmosphere, and explore a special lineup available exclusively at the CASETiFY Dosan Kuromi Galaxy Headquarters. Be sure to visit soon!
5. Maru is a Puppy X Lotte World POP-UP
- Lotte World (521, Songpa-daero, Songpa-gu, Seoul)
- January 1 – February 23, 2025
Lotte World is hosting the New Year’s season festival, ‘Maru’s Lucky New Year’, in collaboration with Naver Webtoon’s Maru is a Puppy until the 23rd. The event features various activities, including the Maru’s Lucky Post Office photo zone and the Lucky Train, with ‘Smile with Friends Maru’ character photo times held on weekends and holidays. Additionally, the ‘Maru Life Shot Event’ starts on the 15th, where participants can upload their photos taken at the miniature photo zone to social media with the required hashtags.
6. Rilakkuma X Popperble Collaboration Pop-up
- Hyundai Department Store Sinchon (B1, 13, Yonsei-ro, Seodaemun-gu, Seoul)
- February 7 – May 31, 2025
The first-ever Rilakkuma Café opens at Popperble Sinchon! Enjoy special Rilakkuma menu items, take home adorable merchandise, and immerse yourself in a café filled with Rilakkuma desserts and photo zones. Don’t miss out!
7. Galaxy S25, Galaxy Studio
- COXE (513, Yeongdong-daero, Gangnam-gu, Seoul)
- January 23 – February 23, 2025
Galaxy Studio has opened to showcase the enhanced AI and features of the Galaxy S25. Visitors can experience personalized recommendations through the Now Brief feature, try the Voice Command AI integration, and explore the School Zone with fun quizzes and math problems. Additionally, you can enjoy creating AI stickers, filming videos at the video booth, and testing the audio eraser function, with various merchandise available during the experience.
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UoH offers a personal assistant program with two types of services. For traveling in Korea, we assist with any type of reservations, rentals, and personal assistance. For shopping, we purchase anything you need and ship it to your home. Feel free to email us at [email protected] for a quote and to find out how to proceed!
