
White Cube indicated that ‘White Cube Seoul’ will be launching this fall on the first floor of Horim Art Center in Dosan-daero, Gangnam, Seoul.
Thirty years after opening the preeminent London gallery, gallery founder Jay Jopling declares that he is “proud to extend our programme to Seoul. Frieze Seoul’s first edition in 2022 was testament to the region’s growing importance in the global art market.” The 3,230 square foot room is on the ground level and is located south of the Han River in the bustling Gangnam-gu district.